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Wearing ice-skates, bell-bottomed jeans and a pink Stockholm School of Economics T-shirt, Karinda Rhode is not your average business school lecturer, but then Ms Rhode exists only in the virtual world.
Apart from the clothes and pink hair, “she looks like me otherwise – if not quite the same body”, says Robin Teigland, the real-life manifestation of this Second Life avatar. Ms Teigland is an associate professor in SSE’s
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